Super conditioning pre-shampoo treatment delivers elasticity, manageability, bounce and shine to all hair textures. Frequent use leaves hair stronger and healthier looking with less breakage. Multi-award winning formula. The Elasticizer was the world’s first deep conditioning pre-shampoo treatment, and it is full of genuinely effective ingredients like Castor Oil and Hydrolyzed Elastin that rehydrate your hair. It is suitable for all hair types (including Afro-Caribbean, Coarse and Fine) and will give your hair added strength and elasticity to protect it from everyday threats like brushing and heat styling. Plus, it gives you that all-important feel good factor.
Philip Kingsley’s main focus is having a scientific look on hair and scalp care, thus giving the people using the products the most efficient and best suited product for every hair and scalp type. Trichology is the scientific study of the hair and scalp, and Philip Kingsley is actively educating “Trichologists” which takes a holistic approach to hair and scalp treatment, where lifestyle, diet and general wellbeing affects how the hair looks and feels. Hair is an incredibly sensitive barometer of both the bodies' internal and external environment. Philip Kingsley trichologists are concerned with treating and addressing both the medical and cosmetic side of the hair and scalp. This ranges from severe hair and scalp disorders, such as scarring alopecia and alopecia areata, to your hairs' general condition, texture, health and appearance. This means that your hair will be well-cared for, while being fresh, clean and fabulous for a new day.